How could it possibly be true that posting a few simple articles can bring attention to your online business? You just have to figure out your specialty, and write articles that people interested in what you have to offer need to read. Article marketing is becoming more and more popular, and it’s not hard to see why. The results of using articles to market your product are fantastic. Read on to find out how you can do the same!
Post your articles to your site. This will boost your rankings and your traffic. The search engines are drawn to sites that are updated regularly so by posting your articles you are putting yourself in view of higher rankings on their algorithms.
Start each article with a well-written, attention-grabbing paragraph. Search engines and readers usually decide if an article is worth reading by the end of the first paragraph. Using the most relevant information in that first paragraph is a smart way to get attention. Make it interesting and just informative enough so that people want to know more. After all, you don’t want them to stop reading after the first paragraph.
Stay as entertaining as possible, as you can inject your personality in your site. Informal writing will best connect with the reader. Even if you are writing about something technical, use layman’s terms to make it simpler. Boring, hard-to-read content will drive readers away.
Try outsourcing. If you’re not able to spend the time writing articles, or if you’re not skilled enough to compete with other writers, hiring someone may be the only way to go. The expense will likely balance out when you have the high quality content that you need to post regularly.
Don’t just submit to article directories, but also to blog networks. Blogging has increased in popularity recently. If you can start in a high trafficked site, you will see an increase in traffic to your website. Always add contact information to your article submissions so that people travel to your site as well.
Include numbers or bullets in your article. Presenting material in this way makes it easier for readers to assess what points are important. Bullets and numbering works to draw the attention of readers. Information highlighted in this manner helps ensure readers pay attention to it.
Use the DNF (do not follow) option on your webpage if allowing unrestricted users to comment on your pages. Whenever a user leaves comment spam (links to unwanted sites), web crawlers will be notified by the “no follow” attribute and not follow that link. This protects you from getting a bad reputation.
By following these article submission tips, you will experience more online success, and develop a dependable readership. Use the knowledge learned here to craft your own article advertising strategy which will bring you the results you’ve dreamed of!